A method of categorizing and discovering content on a specific video platform involves the use of keywords preceded by a symbol. These tagged keywords help to group similar video content together, making it easier for users to find videos related to their interests. For instance, a video featuring a comedic skit could be tagged with a word related to humor preceded by the aforementioned symbol.
The utilization of these categorizing tags can significantly impact video visibility and reach. By strategically incorporating relevant tags, content creators can increase the likelihood that their videos will be discovered by users searching for specific themes or topics. This increased discoverability translates into potentially higher engagement rates, including views, likes, and shares. Historically, this method of categorization has evolved from early social media platforms to become a standard practice across many online video-sharing services.